
DESIGN GLUT DOES JEWELERY
In September of 2010 we reevaluated the direction of the Design Glut brand, and made a strategic decision to move exclusively into jewelry, and away from housewares. The new direction allowed us to streamline production, speed up the chain of logistics, and rapidly broaden our product line without raising overhead or taking on a large burden of inventory. The new line of jewelry, “The Future is Shiny” achieved it’s goal: retain the signature Design Glut style: quirky, affordable, conversation-starting pieces, while at the same time, dramatically simplifying logistics.